The New Britain Downtown District has initiated a “BEEautiful Clean Campaign,” which aim to set forth initiatives to clean and beautify Downtown. Each year this committee sponsors a “Clean Up” day in Downtown in conjunction with volunteer organizations like Chrysalis Center, New Britain High School Interact Club, and the New Britain Police Explorers. The committee, under the direction of Justine Moriarty, has established a “Tidy Town Award” to be given to members of our community who take great pride in maintaining their properties and benefitting the overall appearance of our Downtown.
The committee was recently awarded a grant from the Coca-Cola “Keep America Beautiful” foundation. This money was be to purchase cigarette receptacles to be distributed throughout Downtown New Britain during the spring of 2022. The committee also works with the Department of Public Works to establish a planter program, and analyze trash pick and purchase new receptacles.